Just a quickie guide before we get into this, the “feature-length” origin adventure of She-Ra, barbarian princess of tie-in toys. Mattel passed up the opportunity to produce the Star Wars tie-in toys, a decision they never came to regret despite the series’ immense and lucrative popularity. Oh, ha hah, I kid. How I kid. The Mattel muckity-mucks spent the next few years sacrificing Barbie dolls to Ba’al in exchange for another shot at the Lucasian stupid-money.
Then, in the very early ‘80s, Mattel’s lead designer slapped some clay muscles onto a doll made of knocked-together parts from some random line and Mattel declared his creation “good.” Then he named it He-Man, generic enough to be marketed really easily, and the Mattel called it “very good.” And thus, in 1982, was He-Man brought into the world. It was a world obsessed with swords n’ sorcery, delighted by all things barbarian, and right then, totally digging on Conan (the Schwarzenegger film was one of 1982’s major hits).
The toy line sold well, but Mattel wanted more. So they created a tie-in animated series and BOOM. Lucasian stupid-money achieved.
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